Trust and Covid-19

Hilary Sutcliffe

16 Apr 2020




Trust is central to the containment of virus. Governments need their citizens to trust their strategies are going to work, and really will benefit vulnerable people and society as a whole. Citizens need to believe that these strategies are trustworthy to commit to the actions required, which for many will come at great personal cost.


Here are some observations based on the 10 'drivers' of trust from our TIGTech project and how they relate to trust and distrust in the real world approaches of governments across the world.


Check out the article here on Medium on the link below: