Action on Recreational Vaping

Vaping in the UK is only viewed in proportion to the immense harms of smoking. The explosion of recreational vaping in non-smokers, particularly young people, is overlooked. The growth of recreational vaping is not accidental and needs separate consideration from the needs of smokers.

We want to detach vaping from smoking and stimulate a fresh debate and action to prevent the deliberate creation of a new product sector which packages nicotine in vapes, pouches and snus as a lifestyle product for recreational use.

We have a dedicated website for this project.